Your main online profiles contain accurate, up-to-date business information.

A new visitor can understand what you offer and who it is for within five seconds.

You regularly check how people are finding your business online.

You have a clear standard for how quickly enquiries should be answered.

Every enquiry receives a useful response within one business day.

You track which enquiries become paying customers.

Routine work can continue smoothly when you are unavailable.

Your most repeated processes are documented rather than kept only in someone's head.

Someone stepping in could follow your key processes without everything being explained from scratch.

You have a consistent way of asking happy customers for reviews.

Past customers hear from you occasionally after they have bought from you.

You have a simple, repeatable way of asking for referrals.